Are you looking for the perfect gift for someone special in your life? A grandchild or sibling perhaps? A niece or nephew? Your significant other? Why resort to the commonplace? Instead of gifting a traditional item of jewelry, the gift of an evil eye bracelet says far more than just ‘Look at me sparkle’.

Evil Eye pendants as jewelry, in the form of one of our bracelets, offers more than just a pretty bauble to delight. Yes, they are exquisite, and undeniably striking in appearance, but they also offer a talisman against evil and curses – a belief which is honored and esteemed in cultures across the globe.

People have always looked to magical objects such as talismans or amulets to protect them from the unknown – and worse. The Evil Eye pendant, an amulet with a vibrant blue eye symbol within, was created as just such a talisman to give the wearer protection against the evil eye – a curse believed to be cast by a jealous glare or some other negative energy, bringing with it evil and bad luck.

By wearing jewelry as talisman, a powerful protective presence, many people believe the Evil Eye pendant can turn the evil eye gaze back upon itself. In doing so, the Evil Eye provides the wearer with the protection, strength, and positive energy and karma to guide them through life’s pitfalls with grace, help them conquer all of life’s challenges, and live a life steeped in harmony and peace.

Regardless of your religious background, belief system, or even just your taste in jewelry, there is something bewitching in the beauty of a carefully crafted piece of mystical jewelry thought to bring the wearer protection, a feeling of security, along with a healthy helping of good luck. Imagine the delight of anyone you gift an Evil Eye bracelet to then, knowing that along with the sentiment of love that is always attached to the giving of jewelry, comes this added sense of protection and good karma!

At Gold Crosses we carry a range of carefully crafted, thoughtfully designed, exquisite Evil Eye bracelets, all imbued with a belief in the power of this symbol to make the wearer feel safe, serene, protected and loved. Our designs come in stunning 14k solid yellow gold or 18K solid gold as well as sterling silver 925 (white or yellow gold plated), and you can choose from a range of designs, all of which incorporate evil eye pendants as a talisman to ward off evil and curses. And for something extra special, you can even choose one of our evil eye bracelets which incorporate a personalized ID tag.

Whatever you are looking for, whatever your style, and whatever your beliefs, Gold Crosses has an Evil Eye pendant guaranteed to catch your eye and which makes the perfect gift for someone special. Visit our Boston store or shop our selection online for sterling silver 925 Evil Eye pendants and bracelets in white or gold plate, as well as pendants and bracelets in 14K solid yellow gold.

Need help choosing, have a question, or a special request? Contact us by filling out our online form; call (617) 227-4550; or email

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